Press Release Distribution · Business Insider

Publish Your Press Release on Business Insider

Get your company news published as a professional news announcement on Business Insider (DA 94 / DR 92) — a trusted, high-authority outlet. Submitted in a neutral, journalistic format and typically live within 5 days.

Domain Authority 94Domain Rating 92News announcementNofollow brand mentionLive in 5 days

Publish My Press Release — $299

The number nobody prints

How much does a Business Insider press release cost?

From $149. There it is, before you had to email anyone for it.

Most agencies will not put that on a page. They would rather you booked a call, so the price arrives after they have had a chance to impress you. We would rather you saw it now and decided in your own time.

PlacementLinkLive inPrice
Business Insider (Markets)
DA 94 DR 92 Indexed
Nofollow3 days$149Secure this →
Business Insider AI-cited
DA 94 DR 92 Indexed
Nofollow5 days$225Secure this →
Business Insider (Markets)
DA 94 DR 92 Indexed
Dofollow3 days$299Secure this →
Business Insider Africa AI-cited
DA 94 DR 92 Indexed
Dofollow7 days$699Secure this →

All four sit on the same masthead at DA 94 / DR 92, all are indexed by Google, and all carry the same promise: if it does not publish, you are not invoiced.

Should you pay more for the dofollow version?

Only if links are genuinely the point. If what you want is the badge — the logo on your site, the line in your deck, the thing a client sees before the first call — then the $149 placement does that job identically. Same masthead, same article, same screenshot.

The $299 dofollow version passes link equity to your own site, which matters if you are building search authority and your report keeps asking for referring domains. If it is not, you would be paying $150 for something you will never use.

We would honestly rather you bought the cheaper one and came back than the dear one and felt sold to.

How do you submit a press release to Business Insider?

You do not pitch it, and you do not wait. You choose the placement above, send us your article or let us write it for a flat $35, and we handle the rest. You approve the final draft before anything goes live, and you get the URL the moment it publishes — typically in three to seven days.

No retainer, no minimum, no call required. If it does not go live, there is no invoice.

Choose your Business Insider placement

Published on markets.businessinsider.com (DA 94 · DR 92). Pick the link type that fits your goal — both are Google-indexed and go live in 24–72 hours.

MetricBusiness Insider
Domain Authority (DA)94
Domain Rating (DR)92
Trust Flow (TF)33
Authority Score (AS)86
Ahrefs Traffic2M
SEMrush Traffic4.1M
Turnaround (TAT)24–72 hours
Article typePress Release
Content stylePress Release
Dofollow optionDofollow for 30 days (converts to nofollow)
Nofollow optionPermanent nofollow
Google indexedYes
Best value · passes SEO authority

Dofollow Press Release

$299 USD

An initial 30-day dofollow link that passes immediate authority (DR 92) to your site, transitioning seamlessly to nofollow after the first month. Excellent for instant SEO impact and premium visibility.

Buy Dofollow Press Release — $299

See a dofollow sample →

Budget option · brand visibility

Nofollow Press Release

$180 USD

The same Business Insider placement with a nofollow link — ideal for “as seen on” credibility and reach.

Buy Nofollow Press Release — $180

See a nofollow sample →

Pay by card or PayPal at checkout · message us for bank transfer · writing & editorial support included

Card, PayPal or bank transfer · Professional writing available for $35

What your Business Insider press release includes

  • A press release published on Business Insider as a genuine news announcement
  • Written in a neutral, non-promotional news style — it reads as editorial, not an advert
  • Professional formatting and editorial review handled for you
  • A brand mention with a nofollow link to your website, in line with news best practice
  • Published on Business Insider’s high-authority domain (DA 94) for credibility and reach
  • A live URL and completion report, typically within 5 days
  • One round of revisions before it goes live

Why announce your news on Business Insider

A single, focused placement on a publication your customers, investors and partners already trust.

Instant credibility

Business Insider is a widely-read, trusted name. An announcement there signals legitimacy and helps your news be taken seriously.

Reach that matters

Your news reaches Business Insider’s large audience and becomes part of the public record of your company.

“As seen on” you can use

Reference the coverage on your website, decks and profiles to build trust with everyone you deal with.

Business Insider Press Release
$299 one-time
Publishing only — add professional writing for a flat $35, or send your own release at no extra cost.
Publish My Press Release — $299

Business Insider press release — FAQs

Is this a press release or a featured article?

It is a press release, published on Business Insider as a news announcement. It is written in a neutral, journalistic style rather than a promotional advertorial, so it reads as genuine company news.

Do I need to write the release myself?

No. Send us your own at no extra cost, or our team will write a professional, publication-ready release for a flat $35. The price shown is for distribution and publishing only.

What kind of link do I get?

You have two choices depending on your campaign goals:

  1. Dofollow option ($299): to maximise immediate indexation and initial SEO momentum, the link is live as a dofollow link for the first month (30 days), after which it automatically transitions to a standard nofollow news link.
  2. Nofollow option ($180): a permanent nofollow brand mention in keeping with standard news and press-release practice, ideal for “As Seen On” credibility.
How quickly is it published?

Typically within 5 days of you approving the final release.

What can I announce?

Newsworthy company updates — product launches, funding, partnerships, appointments, milestones and similar — written in clear, non-promotional language.

How do I pay, and what happens next?

Securely by card or PayPal, or message us to pay by bank transfer. You receive an instant confirmation and the live URL once your release is published on Business Insider.

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